The second idea is always the important one

April 1, 2008, By ceo | 1 Comments (Closed)

van Hoff

“Over the years, I’ve learned that the first idea you have is irrelevant. It’s just a catalyst for you to get started. Then you figure out what’s wrong with it and you go through phases of denial, panic, regret. And then you finally have a better idea and the second idea is always the important one.”

Arthur van Hoff, Cofounder, Marimba (and other companies)

ceo

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About Carlos Enrique

I'm a seasoned technologist, leader, and software engineer with over two decades of experience spanning software engineering, product development, technical program management, and intellectual property. I have a deep background in web and mobile application development, with notable projects including the second version of the Starbucks Android app and the mobile ad SDKs at Amazon, including the Twitch video ads server platforms and SDKs. My experience includes leading teams on designing, developing, and architecting comprehensive frontend and backend solutions, including mobile solutions across Android, iOS, and web platforms. I also integrate machine learning and large language models into applications. I combine technical expertise with strategic leadership to align initiatives with wider business objectives. Additionally, I'm a published author of two books on mobile development and hold six granted patents. I am a member of the Association for Computing Machinery and the Internet Society.