SMS Penetration rate in Argentina

September 25, 2006, By ceo | Comments (Closed)

According to the Prince & Cooke consultancy group, SMS penetration in Argentina is 97% if users under 18 are taken into account, and 92% otherwise.

That's a very high pen rate.

And that translates to one thing: Argentinians are a bunch of social, friendly people – which makes SMS adoption a natural thing. :-) It also means the cost of using SMS is low enough that almost everyone is able to use/afford it (low-cost, flat rates?).

ceo

[Via Cellular-News]

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About Carlos Enrique

I'm a seasoned technologist, leader, and software engineer with over two decades of experience spanning software engineering, product development, technical program management, and intellectual property. I have a deep background in web and mobile application development, with notable projects including the second version of the Starbucks Android app and the mobile ad SDKs at Amazon, including the Twitch video ads server platforms and SDKs. My experience includes leading teams on designing, developing, and architecting comprehensive frontend and backend solutions, including mobile solutions across Android, iOS, and web platforms. I also integrate machine learning and large language models into applications. I combine technical expertise with strategic leadership to align initiatives with wider business objectives. Additionally, I'm a published author of two books on mobile development and hold six granted patents. I am a member of the Association for Computing Machinery and the Internet Society.