So Motorola invested in Scanbuy.

SCHAUMBURG, Ill. and NEW YORK – February 2, 2010 – Motorola, Inc. (NYSE: MOT), through its strategic investment arm, Motorola Ventures, today announced an investment in Scanbuy, Inc., a leader in mobile barcode solutions. Motorola acted as lead investor and was joined by Masthead Venture Partners, Hudson Ventures and select private investors. Financial terms of the investment were not disclosed.

This event says a whole lot about the importance of being product/customer-driven (i.e. Scanbuy) vs. being a patent troll (i.e. NeoMedia).

[To NeoMedia: Told you guys, people (investors) dislike patent trolls and like real businesses – focus on real products that satisfy real customer needs]

The NeoMedia investors I’m sure are going ballistic about their “IP” and how come this event was not them, and about the “agreement” between Scanbuy and NeoMedia (that settled all litigation between the companies and granted non-exclusive patent licenses to each other), and most them are clueless about what just hit them…

Congrats Scanbuy!

ceo