What is the real meaning of competing in the mobile market today? Well, today it is not about competing for the mobile market… Instead, because the space is still so immature, it’s about competing for its early adopters. In response to the above…
In startups it’s so important to make an impact (Go to Market) early and as efficiently as possible, with the resources at hand, and while following proper software engineering methods. Many companies fail because they never deliver, or simply deliver too late. Timing…
There are a number of threads going on in the blogosphere about Twitter and its business model… Or I should say, the fact that Twitter it has NO business model (still). Interestingly others are building applications on top of Twitter, i.e. the parasites…
The mobile youth market… should a company's go to market strategy rely on such target alone? Should the youth market be considered at all? Xen wrote a very good article on the mobile youth market titled Special: A Sneak Peak at the mobileYouth…
Click to enlarge …every time you sell anything (expensive) to anyone, the buyer will have “buyer's remorse“… You want this remorse to only occur after the deal is closed – you don't want to end with a case of premature remorse, which will…
While talking to my daughter earlier today, I realized how a bad user experience could ruin a product and/or brand across generations, and decades. In our case, it was about a car maker. Around 10 months ago I bought a new Jeep Grand…
On his blog, Seth Godin asks himself “Why hasn't the whole cell phone industry exploded?“. While Seth's believes it is because "we've been trying to solve the wrong problem.", that is not the true reason… The problem is twofold – from the technology…
Nokia has published their test criteria for J2ME and Symbian applications… It is good to go over these, and keep them handy. These documents will tell you about allowed content, power consumption, UI, interactions, and other requirements that your application must meet if…
(c) Carlos Enrique Ortiz 2001 - 2024
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