The second idea is always the important one
From Founders at Work:
“Over the years, I’ve learned that the first idea you have is irrelevant. It’s just a catalyst for you to get started. Then you figure out what’s wrong with it and you go through phases of denial, panic, regret. And then you finally have a better idea and the second idea is always the important one.”
Arthur van Hoff, Cofounder, Marimba (and other companies)
ceo
April 23rd, 2008 at 4:04 pm
[...] But don’t give up… Remember that raising money it is a very slow, painful, and adaptive process, and that the second idea is always the important one. [...]