About
Welcome to About Mobility. My name is C. Enrique Ortiz and this is my blog where I cover mobile computing in general - my views on mobility, software, technologies & products, and related areas; with the occasional tangent into other unrelated thoughts. I try to blog at least once per week, if time permits.
All opinions you read here are my own and are not necessarily those of my employer. See my About and my Legal pages.
I can be reached via email at "enrique.ortiz at gmail dot com" or via SMS/text message by scanning the QRCode below:
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(Since Nov 19 2009)
Category Archives: GoingToMarket
Competing in the Mobile Market Today
What is the real meaning of competing in the mobile market today? Well, today it is not about competing for the mobile market… Instead, because the space is still so immature, it’s about competing for its early adopters. In response … Continue reading
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Software Development Strategies For Startups
In startups it’s so important to make an impact (Go to Market) early and as efficiently as possible, with the resources at hand, and while following proper software engineering methods. Many companies fail because they never deliver, or simply deliver … Continue reading
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The Twitter Business Model
There are a number of threads going on in the blogosphere about Twitter and its business model… Or I should say, the fact that Twitter it has NO business model (still). Interestingly others are building applications on top of Twitter, … Continue reading
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Going to Market: The Mobile Youth Market
The mobile youth market… should a company's go to market strategy rely on such target alone? Should the youth market be considered at all? Xen wrote a very good article on the mobile youth market titled Special: A Sneak Peak … Continue reading
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On Closing deals and buyer's remorse
Click to enlarge …every time you sell anything (expensive) to anyone, the buyer will have “buyer's remorse“… You want this remorse to only occur after the deal is closed – you don't want to end with a case of premature … Continue reading
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A bad user experience can span generations
While talking to my daughter earlier today, I realized how a bad user experience could ruin a product and/or brand across generations, and decades. In our case, it was about a car maker. Around 10 months ago I bought a … Continue reading
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The Problem with Mobile
On his blog, Seth Godin asks himself “Why hasn't the whole cell phone industry exploded?“. While Seth's believes it is because "we've been trying to solve the wrong problem.", that is not the true reason… The problem is twofold – … Continue reading
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Nokia Application Test Criteria
Nokia has published their test criteria for J2ME and Symbian applications… It is good to go over these, and keep them handy. These documents will tell you about allowed content, power consumption, UI, interactions, and other requirements that your application … Continue reading
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